Branding, corporate design and brand material for 360 Code Lab, a software development company.
360 Code Lab is a full-service software company that specialises in tailor-made IT solutions ranging from project evaluation to platform development, and ongoing frontend support. Our creative team had a task to create complete branding and market positioning for this modern software company.
To make 360 Code Lab stand out from the many competitors in the software industry, our agency developed a coherent branding style guide that reflects the company’s overall tone of voice and brand identity to capture the audience’s attention.
We incorporated the minimalistic design into the 360 Code Lab branding, utilising simple shapes, colour palettes, and typography in the juxtaposition of the complex nature of the software-developing company.
Our agency created corporate design & brand material to promote 360 Code Lab. We helped the software company to establish its profile on social media as a B2B business and identified its core target audience.